Oslo, Norway - 12 April 2019 - Cxense ASA (OSE: CXENSE), the AI-powered data
management and intelligent personalization company that drives revenues for
publishers and brands, today announced that COMPUTEC MEDIA GmbH (Computec
Media), a German media company with a focus on gaming and technology, has
extended their agreement to use Cxense DMP and personalization solutions
including Conversion Engine.
During the past years, Computec Media has successfully applied Cxense DMP to
grow advertising revenues with rich user profiles and high-value interest
segments. By implementing Conversion Engine, the publisher now plans to
personalize customer journeys in order to boost engagement on their digital
properties and build closer relationships with their readers.
Computec Media is part of Marquard Media Group, a leading European media house
that publishes lifestyle, special interest, gaming and electronic entertainment
titles in Germany, Poland and Hungary.
"Creating content that has the highest relevance for our audiences has always
been our core focus. With the help of Cxense we want to leverage this ability
even more and explore new ways of matching content to interests in order to
drive engagement." says Christian Müller, COO at Computec Media.
"We are pleased with our strengthened relationship with Computec Media and look
forward to helping them monetize their first-party data by creating personalized
experiences that are great for readers and advertising customers alike," says
Christian Printzell Halvorsen, Cxense CEO.
About Computec Media:
Computec Media GmbH is a subsidiary of Marquard Media Group AG, Baar/Switzerland
and Germany's leading, trusted, brand-centric and transaction-focused Media
Platform Provider dedicated to Communities enthusiastic about Gaming and IT
Entertainment. For more than 30 years, Computec Media has been a pioneer in
media solutions for German-speaking audiences and the corresponding industries.
The company reaches over 8 million Unique Users each month via its 13 print &
digital magazines (PC Games, play4, N-Zone, SFT, Widescreen, Raspberry Pi Geek,
etc.), 14 websites (gamesworld.de, pcgames.de, pcgameshardware.de, buffed.de,
4players.de, areamobile.de, etc.), apps, events (German Game Developer Award),
B2B activities (golem.de, Making Games, Linux Magazin) or the 4Netplayers game
server provider platform. Computec Media currently employs around 180 people at
its headquarters in Fürth and in its subsidiaries and offices in Berlin,
Hamburg, Cologne and Munich.
Cxense is an AI-powered Data Management and Intelligent Personalization platform
that helps 200 leading publishers and marketers around the globe build personal,
profitable relationships with their customers. Our technology organizes first
party data into powerful custom segments and 1:1 user profiles before applying
machine learning to understand and predict customer behavior and intent. As a
result, our clients are able to deliver unique and relevant content and offers
to customers in real time, driving more subscriptions, sales, and higher
customer lifetime value. Our solutions process interactions from about 7,000
websites on 2 billion devices each quarter. Cxense is listed on the Oslo Stock
Exchange and has offices in Norway, the US, Japan, Russia, Germany, and
Visit www.cxense.com for more information.
Investor Relations contact:
Jørgen Evjen, Chief Financial Officer
Mobile: +47 928 04 014
Tobias Arns, Head of Marketing and Communications
Mobile: +47 920 24 305